Episode #139 A Framework For Business Success
- Laura Hollabaugh
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- 3 days ago
- 2 min read

Overview
In this episode of Public Health Entrepreneurs, Dr. Charlotte Huntley revisits her coaching framework and explains how every episode of the podcast is designed through this lens to help public health consultants and founders grow sustainable, mission-driven businesses. She walks listeners through the importance of having a clear revenue goal (using a $100,000 example) and then aligning four key areas: marketing and lead generation, offers and sales, systems and productivity, and mindset to reach that goal. Dr. Huntley also previews upcoming strategic planning and on-demand programs that will guide entrepreneurs in applying this framework step by step in their own businesses.
Takeaways
A clear business goal, such as a specific annual revenue target, is essential before deciding what to focus on in your public health consulting or entrepreneurship journey.
Marketing and lead generation are about attracting the right, smaller pool of ideal clients from broader audiences on platforms like LinkedIn, podcasts, newsletters, and YouTube.
Offers and sales require a clearly defined solution, aligned price point, and a confident sales conversation so that interested leads convert into paying clients at different price levels.
Systems and productivity cover how you run your business day to day, including scheduling, automation, invoicing, financial tracking, delivery of services, and coordination with team members.
Overemphasizing one area (like systems) while neglecting others (like lead generation or offers) can stall business growth, so these four areas must be managed in an overlapping, ongoing way.
Mindset underpins everything, especially beliefs about revenue goals, sales, and imposter syndrome, and must be addressed continuously as the business grows.
Strategic planning is not just for clients or employers; public health entrepreneurs need their own clear, written plans to guide decisions and measure progress.
Dr. Huntley offers strategic planning and framework-based programs, plus a newsletter, to help public health entrepreneurs implement these concepts at their own pace.
Resources For Public Health Entrepreneurs
Grab your copy of: Top 10 Tips For Finding Clients
Grab your copy of: Top 10 Tips For Getting Started
Submit a question you’d like us to answer on this podcast here.
Learn more about the Public Health Entrepreneurs Mastermind group program here.
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Whether you’re just getting started or you’ve been in public health consulting or other type of business for a while, we provide support for public health entrepreneurs through our podcast and mastermind group program. We serve public health entrepreneurs in South Carolina, Georgia, Florida, and California as well as other parts of the United States and worldwide.

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